The Process

Let’s create some magic!

Stonecreek Club Apartment monument sign design by Rook Design Co, Denver Colorado

Hiring a Designer shouldn’t be hard, we are here to help! Whether you are looking for brand consistency or a one-off creative project, Rook has you covered.

How it works:

  • The Scope: What is it that you will need me to design? Think measurements, pixel size, etc. I’ll ask clarifying questions to determine the scope of your project.

  • The Stakeholders: Who will be part of the approval process?

  • The Assets: Do you have logos or brand guidelines that I should follow? Package them up and send along!

  • The Concepts: Once we have the details hammered out (via email or phone) I can begin the design process. I’ll sketch, plan, and source inspiration to execute your vision.

  • Edits: Listen, no one bats 1,000. If edits are needed, we do the work to make it right!

  • The Deliverables: your final files packaged up and ready for launch; either I’ll work with a trusted printing partner, or send them to you directly to see your designs in the wild.

GET STARTED

Our Services

 
 

Print Design

Visual Identity

  • Logo design (my favorite!)

  • Mood board – color palette, typography, pattern

  • Brand guide

  • Collateral/Marketing Materials

Large Format Signage

  • Window graphics

  • Package locker design (great for multi-family, Estancia Villas example!)

  • Wayfinding signs

Advertising

  • Brochures & flyer design

  • Direct mail

  • Outdoor advertising

Event Graphics

  • Banners

  • Booth Design

Packaging

 

Brand Management

In addition to creating brands from the ground up, Rook has extensive experience applying existing brand guidelines as a creative consultant. You’ve done the hard work of building a brand; now let’s make sure it shows up everywhere. I specialize in taking existing brand guidelines and applying them to new, creative projects with technical precision. From managing internal transitions to creating custom assets, I ensure your brand stays consistent, professional, and recognizable at every touchpoint.

I specialize in Brand Stewardship and Implementation, ensuring that every new asset—from digital marketing materials to physical products—feels like a natural extension of your core brand.

See the work